| u talk about flat widescreen television sets, two | | | | used by plasma loyalists is slowly fading away. |
| technologies immediately come to mind - plasma and | | | | Being lighter, LCDs dominate in the small and medium |
| LCD. These TVs give richer color and crisper | | | | sized categories. What's more, the price of LCD TV |
| resolutions even with large displays. Watching battle | | | | for sale has slowly been going down. Thus, in the past, |
| scenes, landscapes, and cityscapes are best seen in | | | | liquid crystal displays ruled the small and medium sizes |
| full panoramic view. For some time, buyers were | | | | while plasmas dominated the very large screens. |
| constantly caught in a bind as to what flatscreen to | | | | When Pioneer threw in the towel in the plasma TV |
| purchase - until now. | | | | manufacturing arena in March 2008, people began |
| After slowly eating up plasma TV market shares in | | | | speculating that the end of plasma's reign on flatscreen |
| recent years, LCD finally overtook it in the first quarter | | | | TV was imminent. Plasma loyalists then were quick to |
| of 2009. Liquid crystal display sales grew by 137% | | | | dismiss the speculations, claiming that plasma was |
| quarter on quarter and close to 500% year on year. In | | | | untouchable in the large flat screen department. |
| comparison, plasma volume in the 55-inch and above | | | | However, the latest quarter of plasma TV sale results |
| category was flat during that same period. | | | | are giving us a clearer picture. |
| Plasmas beat LCDs when it comes to rendering black. | | | | Based on those results, it isn't difficult to imagine that |
| The former reproduces much deeper blacks. Seeing | | | | store owners would want to dispose of their plasma |
| dark grays instead of blacks somehow takes away | | | | TV sets and come up with various plasma TV sale |
| the drama from certain movies especially those that | | | | promotions before the last of their loyalists would |
| are dominated by black; the Matrix sequel and Batman | | | | metamorphose into turncoats. Surely, they would |
| series, for example. | | | | rather part with them at reasonably low prices than at |
| LCDs, on the other hand, are lighter and, by nature, | | | | a loss. These are high-end products, so you really don't |
| have higher resolutions. Since new developments in | | | | have too many large screen plasma buyers out there, |
| LCD technology, most notably in Sony products, have | | | | much less in the future. |
| produced much improved blacks, the main argument | | | | |