| It couldn't be easier to select a topic for | | | | Anyway, back to the point. Any phase of life, |
| an ebook. People are hungry for information, | | | | way of coping with life, or large or small |
| and people are looking to the Internet to | | | | thing about life can be the subject of a |
| feed their hunger. After you've read this | | | | how-to book. |
| chapter, you will feel confident enough to | | | | |
| choose your own topic, or you can literally | | | | Looking young |
| pull your ebook topic directly from this | | | | |
| ebook and use it! How's that for a deal? | | | | Perhaps sixteen year old girls don't want to |
| | | | look younger, but from that point on, and for |
| Observe what's going on around you. | | | | most of the population in Western society, |
| | | | looking young is a common desire. Everybody |
| If you're smart enough to read this book, | | | | wants to find the fountain of youth, whether |
| you're smart enough to look around you and | | | | it be in a pill bottle, a special diet, |
| determine what interests you and those around | | | | surgery, or an ebook. |
| you. Think of what problems you've recently | | | | |
| solved, and what kinds of problems others | | | | An ebook about staying or appearing young in |
| have had and solved. Any problem that has | | | | the face of growing old will have a solid |
| been solved in your world could easily be the | | | | future. Here are some title ideas, and I'm |
| subject of your next book. People love to | | | | sure you can come up with a truckload more. |
| read how other have solved a problem that | | | | |
| they currently have. | | | | · "Drop ten years and ten pounds |
| | | | in ten days" |
| So, brainstorm a list of problems in your | | | | |
| life and in the lives of those around you. | | | | · "How to look 28 forever" |
| Your friend Bob lost his job? Your sister's | | | | |
| child had chicken pox? How did they cope or | | | | · "100 ways to look younger" |
| find solutions? While you're at it, start | | | | |
| another list of unsolved problems evident in | | | | · "Grocery store products that |
| your corner of the world. Write down problems | | | | will help you look younger" |
| you wish you had solved. Aha! These are | | | | |
| subjects that people will really be | | | | · "Look 30 again without surgery" |
| interested in! How to lose the last ten | | | | |
| pounds. The truth about UFOs. The straightest | | | | · "How to live to be 100" |
| path to becoming a millionaire. From your | | | | |
| personal corner, your step-granddaughter is | | | | This topic is red hot. Botox, surgery, |
| pregnant at age 14? Your grocery bill is | | | | chemical peels, lasers, diets, acupuncture, |
| double what it used to be? Your roof leaks? | | | | electronic pulses, mega vitamins, |
| These are problems waiting for ebook | | | | prescription teas, thigh cream, and teeth |
| solutions! | | | | whiteners are being purchased by baby |
| | | | boomers, the elderly, and even women as young |
| These unsolved problems would also be great | | | | as 20 ! No one wants to look a day older than |
| ebook topics. Remember, you don't have to | | | | they have to. |
| know the solution, just the topic. You're | | | | |
| going to get someone else to do the research | | | | Health |
| and write the book for you. You will not | | | | |
| actually be writing one word. | | | | Health is a concern to anyone who is growing |
| | | | old or ill or faced illness with a loved one |
| Spend a few minutes Googling | | | | or wants more energy or, basically, |
| | | | everybody. Health ebooks are a good |
| The Internet is a great way to find out what | | | | investment for you to make. And doctors don't |
| people are looking for at any given moment. | | | | have to be the authors. Anyone with any |
| You can search for almost anything. | | | | credentials, or no crendetials at all, can |
| Googleâ„¢ is a popular search engine you | | | | write books on health. Just be sure you don't |
| can use, or you can try any of the others | | | | claim to be a doctor if you're not one. |
| like Yahoo!Â(R) or Type in phrases like | | | | |
| "top concerns of Americans," "best-selling | | | | Here are some health topics you can hit at |
| nonfiction topics," or "popular how-to | | | | this moment in time and be almost guaranteed |
| manuals." Common worries of 2005. | | | | immediate interest, readership, and sales! |
| | | | |
| And while you're on the Internet... | | | | Disease prevention and cure.As our baby |
| | | | boomer population ages, most will be |
| Find out the most popular nonfiction books | | | | afflicted with heart disease, cancer, |
| from the New York Times bestseller list, | | | | diabetes, dementia, or some other malady. |
| Amazon, and a Google search for ebooks. Your | | | | Give these people some hope. Create an ebook |
| findings will tell you exactly what book | | | | on how to cope, how to find the best |
| subjects people are buying right now. | | | | practitioners, how to avoid disease triggers, |
| | | | or cures American doctors are unaware of. |
| Try this. Go to From the tabbed menu running | | | | |
| along the top of the Amazon home page, click | | | | Natural remedies. People are curious about |
| "Top Sellers." | | | | alternatives to standard medicine, and are |
| | | | anxious to try herbal, natural, or holistic |
| I did this one day in September 2005 and | | | | treatments. Create a book on any disease that |
| found a Harry Potter book, several other | | | | covers alternative cures. For example, "How |
| fiction books, and titles such as Natural | | | | to Treat Lymphoma, Naturally." Or, you could |
| cures "they" won't tell you about, How what | | | | just address natural supplements in general, |
| you wear can change your life, How to profit | | | | "The best natural remedies for common |
| from the demise of the dollar, and The | | | | ailments," or "Holistic health." |
| official SAT study guide. I've paraphrased to | | | | |
| some degree, but you get the idea. | | | | Diet. What we eat is always a hot topic. |
| | | | There are literally dozens if not hundreds of |
| Here's what I learned just from spending a | | | | diet fads currently out there. Pick any one |
| few minutes on Amazon that day. People are | | | | of them for an ebook. Then there's obesity, |
| reading good fiction from already-best | | | | general health, and also diet supplements |
| selling authors (Da Vinci Code, the Harry | | | | like vitamins. Think "How to equip your |
| Potter series, and others). Secondly, Amazon | | | | kitchen for macrobiotic dieting." Or, "Eat to |
| buyers, buying over the Internet, are | | | | cure cancer." |
| interested in nonfiction topics such as | | | | |
| improving their lives and making more money. | | | | Travel |
| For these books, just about any author will | | | | |
| do, even virtual unknowns or people who went | | | | Never has so much travel been available to so |
| to prison for lying to the American public. | | | | many. People today want to get in touch with |
| | | | the people they love. They want to experience |
| And that quick visit only confirmed that the | | | | different parts of the world. See exotic |
| straightest route to ebook profits is in the | | | | things. Be entertained. Also, because, |
| nonfiction ebook market. This is for a number | | | | especially in America, adults sometimes work |
| of reasons. Fiction readers tend to like to | | | | well more than 40 hours a week, people need |
| curl up in a chair with an actual book. Some | | | | really good vacations. They're doing their |
| of them attend book clubs where the physical | | | | research to make sure that they will really |
| books are brought around someone's kitchen | | | | enjoy their precious few weeks off each year. |
| table with wine and cheese. Fiction readers | | | | |
| tend to purchase from authors they're already | | | | Here are some topics for you: how to trade |
| familiar with. Fiction can be more difficult | | | | frequent flyer miles, how to keep airport |
| to write and deliver well. Also, many of the | | | | security off your back, how to travel on a |
| classics in fiction are available as free | | | | dime and get change, and how to keep your |
| ebooks. A reader interested in fiction could | | | | children happy on long car trips. |
| just download those. So stick with nonfiction | | | | |
| unless you're feeling particularly bold and | | | | Beyond the how-to's, there is plenty of room |
| experimental. | | | | for books like, the best amusement parks for |
| | | | your money, top 100 campgrounds, things you |
| Here is some more good news, and if you | | | | must see and do in Utah before you die, and |
| didn't already know this then you are going | | | | free things to do when visiting Washington, |
| to be smiling big. Drum roll please... ideas | | | | D.C. |
| are not copyrighted, therefore any idea you | | | | |
| see, hear, or read anywhere anytime, is yours | | | | Get the idea? The good thing about creating |
| to use for an ebook! You can create books | | | | travel ebooks is that you may already know a |
| around the same ideas that are covered in the | | | | lot about a place that other people may be |
| Amazon best seller list, and turnaround and | | | | interested in visiting. Makes it easy! |
| create an ebook on the exact same subject! | | | | |
| | | | Money |
| Now, copyright law does protect the way ideas | | | | |
| are expressed, so you want to make sure your | | | | Money makes the world go around (well that |
| hired author does not plagiarize or copy book | | | | and the earth's axis and planetary forces), |
| text outright. And you cannot use the title | | | | and so it would make sense that ebooks would |
| word for word either. But there's nothing | | | | abound on the topic of money. They do, but |
| stopping you from creating another book or | | | | the market is nowhere near saturated. There's |
| ebook that covers the same subject with a | | | | always room for more. From getting rich to |
| different voice. It's all as completely legal | | | | just saving money day-to-day, people are |
| and guilt-free as nonfat Haagen Dazs. This is | | | | always interested in how-to books related to |
| why looking at bestseller lists is a great | | | | money. Ideas below: |
| way to get topic ideas. | | | | |
| | | | · "How to feed your family on less |
| Digging a little deeper | | | | than $40 a week" |
| | | | |
| There are groups of people who are willing to | | | | · "How to get free stuff" |
| buy nonfiction ebooks: hobbyists. At any | | | | |
| given time, these people are looking for ways | | | | · "How to pay almost no taxes" |
| to spend their money on their hobbies. Their | | | | |
| passion is your financial gain. | | | | · "How to buy a retirement home |
| | | | for no money down" |
| What avid hobbyists want will always make | | | | |
| great ebook material. Note that I did not say | | | | · "How to be richer than your |
| what hobbyists need. You may have certain | | | | parents" |
| opinions on what exactly certain people | | | | |
| should need or should read. But those are not | | | | · "How to buy cars at auction" |
| necessarily good topics for immediate ebook | | | | |
| profit. Those topics may be areas for you to | | | | · "How to start a financial |
| dabble in at your leisure. However, if you | | | | management business" |
| want to make money at this, find out what | | | | |
| niche groups want, and hit those groups with | | | | Life enrichment |
| your ebook. | | | | |
| | | | In these days, although fewer and fewer are |
| Find hobbyists and niche groups by searching | | | | attending churches, more and more are |
| the web for "popular hobbies," "enthusiasts," | | | | flocking to purchase self-help books. |
| or "what America is buying." Or, you can | | | | Self-help books are leaping off shelves at |
| search specifically for forums and discussion | | | | brick and mortar bookstores. People want to |
| groups for hobbyists. In the forums, people | | | | feel that if they read a self-help book, they |
| talk with each other to share ideas with one | | | | have all the power to change their lives. |
| another. Often, they will exchange | | | | Whether or not this is true is moot. Changing |
| testimonials for equipment, upcoming events, | | | | your life, soul searching, and helping |
| and books. | | | | thyself, are all great ebook topics. |
| | | | |
| One popular site where hobbyists go to talk | | | | As much as ever before, people want to know |
| to one another online is Yahoo!. Check it | | | | how to find peace with their pasts, how to be |
| out. Go to Click "groups." On the groups | | | | creative or spiritual in a consuming society, |
| page you'll see a list of categories such as | | | | and how to find true love. There is no end to |
| Business & finance, and Religion. For | | | | how-to books you could create in the category |
| demonstration purposes, click on "Games." | | | | of self-help, or life enrichment. Here are a |
| | | | few more ideas here: |
| On the games screen, game subcategories are | | | | |
| listed followed by numbers. The numbers | | | | · How to marry for life |
| indicate how many discussion forums are | | | | |
| available for that subcategory. These numbers | | | | · How to unbreak your heart |
| reveal a lot. Notice how "role playing | | | | |
| games," and "video & computer games" have | | | | · How to stay sane in a crazy |
| factors of ten or in some cases factors of | | | | world |
| 100 more forums than other subcategories. | | | | |
| "Wargaming" and "paintball" don't even come | | | | · How to meditate |
| close, although those categories are much | | | | |
| more discussion-laden than "horseshoe | | | | A few more topics bound to explode |
| pitching." | | | | |
| | | | These are fiery hot topics that are sure to |
| For fun, one day I continued selecting | | | | be on the rise. You can pull any one of these |
| subcategories until I arrived at a list of | | | | to use for your first ebook. Then come back |
| over a thousand (yes a thousand) discussion | | | | and pull another topic for your next ebook. |
| groups on Yahoo having to do with vampire | | | | |
| role playing. Here's how I got there: | | | | Using the latest electronics. We are a |
| Games>>Role Playing Games>>Live Action>> | | | | society obsessed with having the latest and |
| World of Darkness>>Vampire: The Masquerade. | | | | greatest technology. Do an ebook on iPods, |
| | | | email/camera cell phones, wireless Internet, |
| Some of the forums are open to new members, | | | | digital TV, or any combination of these |
| and you can join to read what everyone's | | | | items. |
| discussing. Once in the forum, you can review | | | | |
| discussion threads from today, yesterday, or | | | | Home improvement. There's so much of a craze |
| a year ago. Don't go back too far if you want | | | | in this area that do-it-yourself (DIY) stores |
| to find out the hottest possible ebook | | | | are on every corner of major cities. If you |
| topics. You can participate in discussions if | | | | haven't been to a Home Depot or Lowe's |
| you like. FYI, do not drop into a discussion | | | | lately, then you are one of the few. Sure, |
| group just to market an ebook; hobbyists | | | | apartment dwellers and young students aren't |
| consider this spam and will drop you from the | | | | in this market, but people with homes and |
| group. | | | | money to afford them are in this market. In |
| | | | fact, some cable TV services offer entire |
| When you read and/or participate, you'll find | | | | channels dedicated to home improvement. |
| out what this group is buying. All you have | | | | |
| to do is skim to find out what questions they | | | | Especially of current interest are in-home |
| are asking each other about products or | | | | automation systems. DIY home improvers are |
| traveling or information. What they are | | | | eager to learn about and buy things that will |
| interested in buying is a key piece of | | | | make their home lives more relaxing, |
| information because passionate consumers love | | | | high-tech, or fun. Create a book to teach |
| to research before they buy. This is an | | | | them how to make their lights come on for |
| immediate ebook market. Create a book on how | | | | them before they get home from their jobs, or |
| to select the best this or that on the | | | | how to press a button to adjust window |
| market, related to the current wants of the | | | | blinds, music, or temperature. Or how Bill |
| enthusiasts. | | | | Gates' house works. Or how to add automation |
| | | | to an existing home, or how to build-in |
| Enthusiasts come in all shapes and sizes. | | | | automation when a house is constructed. |
| Think brides-to-be, golfers, whitewater | | | | |
| rafters, people who collect vintage baseball | | | | Identity theft prevention. Especially because |
| cards, wine connoisseurs, gardeners, frequent | | | | ebooks are marketed on the Internet, this is |
| vacationers, video gamers, and parents who | | | | a great topic. This is because people who |
| put their children into private tutoring, | | | | purchase over the Internet are concerned that |
| ballet, and violin lessons before age 3. | | | | their credit card numbers will not be seen by |
| | | | others or misused in any way. Even away from |
| There are some hobbies that seem to | | | | the computer though, consumers are on-edge |
| continually attract enthusiasts, like playing | | | | about identity theft. Today, people are |
| golf, watching football, restoring old cars, | | | | shredding their receipts, removing their |
| and listening to music. These are classics. | | | | personal information from the face of their |
| Then there are some hobbies that seem to come | | | | checks, and cautiously covering themselves |
| and go in waves, such as Red Hat Societies | | | | when they type in passwords at public |
| participation, snow boarding, or line | | | | terminals or ATMs. Microchips are being |
| dancing. Pick either a classic hobby or a | | | | installed on ID cards. People are worried. |
| fluctuating hobby in its peak season for your | | | | Tap into this with an ebook! |
| best odds. | | | | |
| | | | Safety. Along the same lines as worrying |
| A big market on the Internet is the 20-30 | | | | about identity theft, people are worried |
| set. Here's what they are doing right now, | | | | about their safety from other things like |
| according to one survey. They're | | | | crime, chemical warfare attack, and natural |
| snowboarding, wakeboarding, traveling, | | | | disasters. Watch the evening news tonight, |
| camping, listening to music, taking | | | | and you will be able to list at least twenty |
| photographs. They're drinking gourmet coffee, | | | | things that people are afraid of. When you |
| rock climbing, playing guitar, camping, | | | | talk about safety, you are speaking their |
| dancing, looking for online love, shopping | | | | language. Titles along the lines of be |
| for computers and other electronics, | | | | prepared for any natural disaster would go |
| attending sports events, studying the Bible, | | | | over well, as would those like never be a |
| exercising, trying to find jobs, and watching | | | | crime victim again, how to defend yourself in |
| movies. Any one of these subjects would make | | | | a parking lot, or prevent sudden infant death |
| a great ebook with a buying market standing | | | | syndrome (SIDS). |
| by. | | | | |
| | | | How-to manuals for any new product recently |
| How-to's and hot topics | | | | on the market. This harks back to the Dummies |
| | | | series but takes it one step further. Target |
| There is almost no limit whatsoever on the | | | | your ebook to people who want to buy the most |
| marketability of how-to books. Everyone wants | | | | current commercially available item. How to |
| an instruction manual, advice, and | | | | use the new model John Deere tractor. You |
| encouragement that they can do anything they | | | | will be sure that no one else has a book like |
| read a how-to book for. Anything you know how | | | | yours, and you can say so in your sales |
| to do, anything you've ever wanted to learn, | | | | pitch. |
| or anything that's teachable at all, can | | | | |
| become a how-to ebook. | | | | How to survive any phase of life. People face |
| | | | numerous demons and battles as they live |
| How-to books for hobbyists are a good way to | | | | their lives. For many, when they're in need, |
| go, and this overlaps with the discussion | | | | they'll be reaching out for help. Support |
| above. A hobby how-to ebook could be anything | | | | groups, private therapy, being with friends, |
| from how to build a home from hay bales to | | | | starting over - these are all solid topics |
| how to play Texas Hold 'Em to how to | | | | for an ebook. You could also reach out |
| understand Shakespeare. | | | | specifically to certain people needing |
| | | | emotional assistance. How to get through the |
| One book publisher knows how hungry we are | | | | terrible two's. How to cope with a cancer |
| for how-to information, and has created a | | | | diagnosis. Living with your own shortcomings. |
| whole series of "Dummies" books around the | | | | How to live with someone who is dying. |
| market. Further, there are other similar book | | | | Surviving high school. Any of these will do. |
| series', and all of them are doing quite | | | | |
| well! "The Everything" series, "Idiot's | | | | Anything to do with pets. People are |
| Guide" series and others are all cashing in | | | | pampering their pets more than ever before. |
| on the how-to phenomenon. | | | | Some pets are treated better than people. |
| | | | It's the people who spend small fortunes on |
| You could cash in by creating ebooks on any | | | | their pets that will also be willing to pay |
| or all subjects covered in any of those | | | | good money for an ebook that gives them ideas |
| series'. Go to and check out their list of | | | | on how to treat their animals even more |
| titles. Pick one you like, and move full | | | | royally than they already do. |
| speed ahead! | | | | |
| | | | Write books on how to pamper your parakeet, |
| Remember that even though the books have | | | | homemade meals for picky dogs, where the pet |
| "Dummies" in the title, that the books are as | | | | spas are, how to train your kids to be |
| popular as they are because the readers are | | | | cat-friendly, million dollar homes for mutts, |
| not treated like dummies at all. The authors | | | | which animals make the best pets, or pet |
| cater to a person who wants to find out the | | | | psychology. |
| easiest way to do something without too much | | | | |
| tangential discussion. When you have your | | | | Traveling mixed with the subjects above. Not |
| ebook written and when you choose a title, | | | | only are people traveling like crazy, but |
| make sure you are appealing to a reader's | | | | they want to customize their itineraries and |
| smarts! If you use words like stupid, dumb, | | | | their methods of travel with their hobbies |
| or hopeless in the title, make sure that it | | | | and lifestyles. Try a few of these on for |
| is clear that the meaning would not extend to | | | | size: where to dine around the globe and |
| insulting the individual reader. | | | | still stay on a low-carb diet plan. Hotels |
| | | | with the best exercise facilities. How to |
| Ebooks, because of their brevity and because | | | | travel exquisitely with large dogs. |
| they are marketed primarily on the Internet | | | | Crime-proof your campsite. Be creative. |
| can target smaller audiences. You don't have | | | | There's a market here. |
| to write a universal book like How to use a | | | | |
| computer (which may not be interesting enough | | | | Using the Internet to meet people. As I said, |
| to sell anyway in this decade). Ebooks can | | | | the craze is upon us. Everyone's online, and |
| cover more specific territory. Knowing this, | | | | sometimes folks spend more time chatting with |
| you can 1) create your ebook in a specific | | | | Internet buddies than they do talking face to |
| way for a specific niche readership, and 2) | | | | face with actual friends. I know I've been |
| create additional ebooks for different facets | | | | guilty of this one myself. Anyway, along with |
| of the same subject, and sell each one | | | | the advent of the World Wide Web, came people |
| separately! | | | | who need a little help figuring out how to |
| | | | get where they want to get. They want to find |
| Say you've decided to write an ebook on | | | | like-minded people, find a date, find love, |
| fishing. (FYI, this is one of those hobbies | | | | find support. |
| where enthusiasts are willing to spend | | | | |
| money!). You could create "How to Catch | | | | There's a huge ebook market for hooking |
| Freshwater Trout," "How to Tie Your Own | | | | people up with people online. Here are just a |
| Flies," or "How to Plan a Successful Deep Sea | | | | few things that could be covered: speed |
| Fishing Trip." Almost anything related to the | | | | dating online, virtual music jams, taking |
| hobby can become a separate ebook depending | | | | online classes, hooking up with people who |
| on how much detail you include. Clearly, "How | | | | share your hobby, and finding online support |
| to put on waders," probably wouldn't be a | | | | groups. Any of these and more are of interest |
| great choice (though some would say it's | | | | to people who wish to get maximum benefit |
| impossible to underestimate today's | | | | from their ability, thanks to the Internet, |
| consumer), because you would have to strain | | | | to network with people in the farthest |
| to fill up 60 to 100 pages on such a simple | | | | reaches of the world. In fact one of the |
| topic. You get the idea. The topic would need | | | | appeals with online communing is that |
| to be, in most cases, book worthy. Use good | | | | distance does not matter. Help these people |
| judgment. | | | | in foreign lands find each other with an |
| | | | ebook. |
| Then, life itself requires instructions, as | | | | |
| we know from "Life's Little Instruction | | | | Topics of special interest to women. The |
| Book." So, life also qualifies as a good | | | | facts don't lie. Women dominate the Internet, |
| how-to book topic. There are numerous | | | | and they spend or influence spending of 80 |
| subtopics, and you'll never run out of ideas. | | | | cents for every dollar changing hands. What |
| Here are a few examples: | | | | women want has never been so important to |
| | | | business owners and authors. |
| · "How to ensure your child gets | | | | |
| an A+ in math" | | | | Certain topics appeal particularly to the |
| | | | female set. These include beauty, health, |
| · "How to have a successful garage | | | | decorating, emotional support, and life |
| sale" | | | | enrichment. Women do a few things, generally, |
| | | | that men don't. They play bunko, wear |
| · "How to organize your home | | | | make-up, and talk for hours to their |
| office" | | | | girlfriends on the phone. They send more |
| | | | greeting cards, prepare more casseroles, and |
| And while we're on the subject of how-to | | | | vacuum more often than men. They eat more |
| books, I'd like to make one quick point. The | | | | salads and go shopping more often for |
| titles of these ebooks do not need to be | | | | clothes. They get more pedicures and love to |
| incredibly clever. Be sure the words "How to" | | | | dance more than the average man. |
| are the first part of the title, and the rest | | | | |
| should tell exactly what the ebook is about. | | | | There are two things to keep in mind with |
| | | | regards to women and ebooks. If you want to |
| For example, which of these three titles | | | | attract a female market, you need to write |
| would be best? | | | | about a topic that women like to read about, |
| | | | and you want to make the title friendly |
| 1. "How to have a successful garage sale." | | | | towards women. |
| | | | |
| 2. "One weekend away from a cleaner house" | | | | Here's a female-oriented subject and title: |
| | | | Where to find great shopping bargains in |
| 3. "How to sell your old shoes for a profit" | | | | Taos. And here's a male subject: Where to |
| | | | catch the most fish in Taos. |
| Although numbers 2 and 3 are clever, a little | | | | |
| punchy, and correspond with the ebook | | | | Here's a female-friendly title (same as |
| content, I would still recommend using title | | | | above): Where to find great shopping bargains |
| number 1. "How to have a successful garage | | | | in Taos. And here's a male-friendly title on |
| sale" sums it up pretty well and will catch | | | | the same subject: Keep your money in your |
| the eye of an Internet surfer who is | | | | pocket in Taos. See the difference? Know your |
| interested in putting together a garage sale | | | | market, and if you need to choose between one |
| and needs a how-to manual. | | | | or the other, you're safe going with the |
| | | | women's title. |